Hi, I’m Jess! I founded and grew an incredibly successful retail brick and mortar/ E-commerce business for over 5 years that i sold in 2023 to flip the script and help product businesses with my unique perspective and expertise.
My mission is simple: Empower product based business owners to believe in themselves and believe in their business by equipping them with the knowledge and confidence to master their marketing, grow their wholesale and have a blood good time along the way.
The Story Behind Jess…
Growing up in a small country town in NSW and later moving to the Sunshine Coast during high school, my journey was far from conventional.
I faced a very unstable upbringing and made the bold decision to leave home at just 14 years old. Even at that young age, I understood the importance of self-reliance and was determined to create a better life for myself.
From the moment I stepped into the workforce, my ambition and drive were undeniable. Straight out of school, I immersed myself into career Climbing the ranks in real estate until I was promoted to Business Development Manager by the time I turned 21. Thriving in sales and creating strong customer relationships, I starting saving every penny to fulfill my dream of exploring the world. Understanding that being out of my comfort zone, travelling and being open to opportunities all over the world would instil more learnings then a uni degree or textbooks. I embarked on a transformative journey over 3 years and 35 countries working all kinds of roles from being a zipline guide in Canada to embracing summer camps in Spain and teaching English to kids in Asia, I uncovered the value of diverse perspectives and cultures.
The Entrepreneurial Journey Was born….
Returning to the Sunshine Coast, I was determined to create something that was authentically mine, something built on my terms. The calling of entrepreneurship had always resonated with me due to my diverse passions, self-motivation, and love for a good challenge. My first business idea began to take shape while I was brainstorming from the back of my camper van during my European travels. As soon as I returned home, my boutique retail and e-commerce store was born.
Fast-forward five years, my entrepreneurial journey has been a journey of triumphs and challenges. Balancing the demands of business ownership with the responsibilities of motherhood, navigating through a pandemic, growing a team, and expanding into a new physical space. I transformed my business into a thriving venture, creating a profitable and fully staffed enterprise that i could be proud of.
Yet, behind the scenes of success, I confronted the truth that entrepreneurship is not without its struggles. It can be a lonely, confusing and challenging roller coaster ride of highs and lows.
This realisation fuelled a deep passion within me. Obsessed with learning from fellow business owners, connecting through shared experiences, and offering support, I attended events and immersed myself in their stories. Through these interactions, I discovered my calling – mentorship.
The Purpose
Guided by this newfound purpose, I listed my business for sale and it swiftly found a new owner in under two months. With this chapter closed, I am wholeheartedly committed to helping other entrepreneurs navigate the complexities of their own journeys. If my experience can provide them a lifeline through the loneliness, offer clarity in decision-making, and empower them with a roadmap to success, then I know I am fulfilling my purpose.
The road to entrepreneurship is not always paved with certainty, but it is m belief that by sharing our stories and guiding one another, we can light the way for fellow business owners to believe in themselves, realise their visions, and drive growth in their ventures.
What can you expect when you work with me?
I'm not your average marketing coach; I'm on a mission to empower entrepreneurs who are ready for the challenge; to grow and scale their product-based business.
What sets me apart? Well, I've walked in your shoes—I've been a business owner myself. I understand the unique challenges you face. I bring specific expertise from founding, growing and running a successful business and now I am on a mission to help other entrepreneurs on their journey.
I'm not one to sugarcoat things. I'm loud, I'm honest, and I despise buzzwords. You won't catch me boasting about my earnings, and I won't always tell you what you want to hear. I believe in delivering real, actionable advice that drives results.
Beyond business, I'm a multi-passionate mum of two who never stops! I enjoys sipping fancy cocktails, attending fun events, travelling the world and I get a kick out of connecting with fellow entrepreneurs to help in anyway I can on their path to success . I'm here to be your bestie, your loyal sidekick, providing not only the plan you need but also injecting some fun into the not always fun journey.
